About me
My name is Ailen, and I specialize in strategic visual design with a focus on branding, digital design, and content applied to e-commerce, social media, and educational platforms.
I combine creative direction, aesthetic sensitivity, and visual thinking to transform ideas into memorable experiences.
About me
My name is Ailen, and I specialize in strategic visual design with a focus on branding, digital design, and content applied to e-commerce, social media, and educational platforms.
Focus areas
Purposeful design. These are the areas where I apply strategy, aesthetics, and focus.
Strategic branding
Development of visual identity and brand positioning with a conceptual and sensitive approach.
Web design & e-commerce
Designing functional and aesthetic digital experiences: WordPress, Shopify, educational platforms.
Creativity applied to visual campaigns, newsletters, and graphic pieces for digital marketing.
Editorial design & content
Email, media marketing & Ads
Books, carousels, informative or educational pieces with a clear and attractive visual structure.
Projects
A curated selection of projects where I combined design, strategy, and creativity applied to brands, products, and digital experiences.
Elanik
Brand and product design for a vegan skincare line.
Branding, packaging, Shopify, and email marketing.
Generación Semilla
Art direction and creative children's publishing.
Book design, illustration, printing, and social media.
PranamaYoga
Bilbaotours
Visual identity and web design for a yoga studio.
Fluid branding, e-learning platform, and editorial content.
Branding and e-commerce for sustainable local tourism.
Modern identity, web design, and digital strategy.
Projects
Elanik
Brand and product design for a vegan skincare line.
Generación Semilla
Art direction and creative children's publishing.
PranamaYoga
Bilbaotours
Visual identity and web design for a yoga studio.
Branding and e-commerce for sustainable local tourism.
Reviews
What those who worked with me say
Agustina Lemoine
CEO of Generación Semilla
★★★★★
★★★★★
The cover was directed and designed by Ailen from @mioki.studio, the designer with the sweetest feedback in the county.
Ailen Borches did the hard work on the graphic design and was in charge of the art direction...
Reviews
What those who worked with me say
Agustina Lemoine
CEO de Generación Semilla
★★★★★
★★★★★
The cover was directed and designed by Ailen from @mioki.studio, the designer with the sweetest feedback in the county.
Ailen Borches did the hard work on the graphic design and was in charge of the art direction...
Let's work together!
Contact
hello.ailenworks@gmail.com
I'm here to help you with your visual design needs.
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